The stores use the date on which the app is downloaded. Uses the date on which the app is first opened. The stores count an install when the app is downloaded, even though the user may never open the app. To help you understand why it's difficult to compare app store downloads to Singular installs, we've compiled a list of the major methodological differences:Ĭounts an install when the app is first opened. Therefore, you can expect significant discrepancies between app downloads as reported by Apple/Google and app installs as reported by Singular. Singular uses very different methodologies from the Apple App Store or Google Play for counting and reporting app installs. ![]() ![]() See also: Data Discrepancies Troubleshooting Guide - a guide for comparing Singular reports to your ad network dashboard. Learn about the reasons Singular reports show different numbers of installs than the Apple App Store / Google Play Store downloads.
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